Sidera Networks Expands at Home and Abroad

Expanding around assets already deployed to drive additional verticals and international expansion are two significant goals of Sidera Networks, company President Clint Heiden remarks. New fiber routes to Ashburn, Virginia, Toronto, Canada and London are examples of the strategy in motion.

Ashburn, VA has become an important data center hub and Sidera Networks is there with a 288-count fiber ring and a diverse route to the NY-metro that bypasses Washington, DC ensuring that data center operators and enterprises alike have a best-in-class network option for back-up and recovery and cloud services connectivity. Sidera President, Clint Heiden says this is part of their overarching goal to provide diverse routes and to connect every data center within two miles of our fiber over the next two years.

“Joining Sidera, one of the first things I realized was that our Transcom route, running 50-100 miles west of I-95 and carrying all fiber between New York and DC, terminated in Rockville.  By bringing that down to Ashburn we became the only provider with truly diverse fiber paths between Northern Virginia and New York City.  But that’s not all.  While we go through both DC and New York, we also go around these cities.  So we have both a completely protected ring with low latency routes in the metros and complete bypasses around them“, says Heiden.

“Our London route will be completed in 18 months and no other low latency contract can beat that”, adds Heiden.  Though the company says that’s just a start of their international footprint. Historically, AC-1 had dominated the low latency market in London.  Responding to customer-demand for an even faster connection, Sidera has utilized their custom-built cable and as a result now offers the lowest-latency route to Slough. They have shown they understand how to get around the New York/New Jersey metro.  There is need for similar connectivity to Asia-PAC and Brazil, and Sidera intends to add that too.

The company favors expanding geographically around their assets and verticals and where our customers want them to.  As they dominate the financial services market for NYC-Chicago and NYC-New Jersey, their clients there are eager to have Sidera establish a more global footprint

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