Monthly Archives: March 2014

2013 Global Provider Ethernet LEADERBOARD

Vertical Systems Group:
2013 Global Provider Ethernet LEADERBOARD
Orange Business regains top position from BT Global Services

BOSTON, MA, MARCH 3, 2014 – The following seven companies have achieved a position on Vertical Systems Group’s 2013 Global VSG Systems Group LeaderboardProvider Ethernet Leaderboard (in rank order based on port share): Orange Business (France), BT Global Services (U.K.), Verizon (U.S.), Colt (U.K.), AT&T (U.S.), NTT (Japan) and Level 3 (U.S.). Vertical’s Global Provider Leaderboard is the industry’s benchmark for measuring multinational Ethernet network market presence. Global Providers ranked on the Leaderboard hold four percent (4%) or more of retail business Ethernet installations based on billable ports at sites outside of their respective home countries.

Give Your Business a Boost with Social Media Analytics

iMPRBusinesses everywhere continue to turn to social media in order to connect directly with customers and increase brand awareness across the Web.  In fact, recent research indicates that 93 percent of marketers use social media for business.  YouTube, for instance, reaches more U.S. adults between the ages of 18-34 than any cable network.  Every second, two new members join LinkedIn. And just this past year, SlideShare statistics indicate that visitors of iMiller Public Relation’s presentations can fill more than five Boeing 777 jets.

Spring Forward With iMPR!

Employing a holistic and integrated approach to everything we do, iMPR defines, develops and deploys successful and comprehensive communication plans and strategies that differentiate our customers from their competitors. Our services include: Strategic Media and Analyst Relations, Digital Marketing, Product Marketing, Creative and Content Development, Social Media, Crisis Management, Event Planning, Competitive Analysis, and more.

If you live in the United States don’t forget to set your clocks forward at 2:00 AM, Sunday March 9!

Upcoming events:

DatacenterDynamics Converged New York
March 11, 2014 | New York City, NY
Register Discount Code: IMPRNYC14

Northeast DAS & Small Cell Association
NYC In-Building Wireless Summit
April 1, 2014 | New York City, NY
Register Discount Code: IMGuest15

TeleGeography
WAN Summit New York
April 29, 2014 } New York City, NY
Register

International Telecoms Week (ITW)
May 11-14, 2014 } Chicago, IL
Register

NANOG 61
June 2-4, 2014 | Bellevue, WA
Register

Metro Ethernet Forum
MEF GEN14
November 17-20, 2014 | Washington, D.C.
Register

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HWTrek Now Accepting Inventor Applications for its Hardware Innovation Tour in Asia

HWTrel Logo- 2.10.14HWTrek (Hardware Trek) recently announced it will be hosting its Asia Innovation Tour April 8-9, 2014 in Taipei and April 11-12, 2014 in Beijing, China.  The company will award 15 lucky innovators with round-trip airfare, hotel accommodations and the opportunity to experience the manufacturing sector of China firsthand.  The deadline for the application is March 23, 2014.

The tour provides inventors of wearables and Internet of Things with the opportunity to visit the facilities and see the assembly lines of prominent manufacturers and suppliers in Taiwan and China, including those that build products for technology leaders such as Apple, Sony and Nest.  In order to be considered, all hardware creators and startup organizations must present a simple, working prototype of wearables and Internet of Things hardware inventions.  These working prototypes must also fall under one of the following categories:

  • Wearables
  • Industrial Applications
  • Sports
  • Toys / Games
  • Cameras / Audio & Video
  • Family / Home Automation
  • Mobile Device Accessories
  • Auto
  • Health and Science

To apply for HWTrek’s Asia Innovation Tour, register as a project creator on HWTrek and present your hardware idea as a project draft. Email a screenshot of your project draft tolynn.chen@hwtrek.com.

More information about the tour is available at http://newsroom.hwtrek.com/?p=378.

Global Capacity’s One Marketplace Ethernet Service Named Best Service Innovation at 2014 Metro Connect Awards

Global CapacityGlobal Capacity’s One Marketplace was the standout winner in the ‘Best Service Innovation’ category at Capacity magazine’s 2014 Metro Connect Awards, which celebrate companies that embody innovation, excellence and vision in the North American telecommunications industry.   The platform was selected for its innovative approach and development of Ethernet Service within its marketplace of networks, providing customers with the flexibility, speed and service options to cost-effectively extend Ethernet service reach across the globe.   The award reaffirms Global Capacity’s commitment to improving the simplicity of procuring Ethernet services in order to drive the continued growth of Carrier Ethernet.

One MarketplaceGlobal Capacity continues to innovate its One Marketplace offering year after year, providing customers with flexibility, speed and reliability to cost-effectively deliver Ethernet services across the globe.  One Marketplace eliminates the complexity and inefficiency found in the Ethernet access network market by combining an aggregated, interconnected, physical Ethernet network with a cloud application that automates the design, pricing, ordering, delivery and maintenance of Ethernet access services.

Pacnet Expands NA and EU Enterprise Markets Organization in Response to Regional Business Growth

PacnetPacnet recently expanded its Enterprise Markets Organization to meet the growing needs of North American and European customers seeking services in the Asia-Pacific region.  The company has appointed Bill Risch as Vice President, North America and Europe; Michael Kawalchuk as Regional Director, East America and Europe; and Bill Haubold as Regional Director, West America, to its customer-focused management team.  Both Bill Haubold and Michael Kawalchuk will be under the supervision of Bill Risch, who will report to Cardi Prinzi, President of Enterprise Markets, as they look to further increase Pacnet’s service and product capabilities within the APAC region.  These capabilities include an extensive service portfolio complete with MPLS, Ethernet International Private Line (EIPL), Dedicated Internet Access and IP Transit services – all supported by the company’s network Points of Presence (PoPs) throughout the Asia-Pacific region, interconnected data centers in Singapore, Hong Kong, Australia, China, and other major APAC markets, and the region’s largest subsea cable system spanning over 28,000 fiber miles.

HWTrek Streamlines Go-to-Market Process for Inventors by Releasing its 2014 RFQ Tool and Crowdfunding Guide

HWTrel Logo- 2.10.142014 is slated to be a groundbreaking year for the consumer hardware market.  With a wide ranging support program that features its open and neutral consumer electronics community platform, HWTrek (Hardware Trek) provides aspiring startups and inventors with expert guidance, end-to-end support and access to investors in order to help foster innovation and bring next-generation inventions to market.

The global community for digital electronics recently published its Request for Quotation (RFQ) Tool  and comprehensive Crowdfunding Guide.  Both tools are an essential part of HWTrek’s community platform, streamlining the RFQ process and providing best practices for successful crowdfunding campaigns to bring consumer electronics concepts to fruition.

Oscar Wins Steal Headlines – If You’re Not Careful, Your PR Firm Could Too

sb10067962bd-001New customer wins are a great way to promote your firm, so are case studies, examples and awards.  In the case of the Oscars last night, the winning films, producers, actors and actresses received the frontline attention.  Kudos to the publicity firms that did their job effectively, garnering their clients the win of a lifetime.  While their clients shine in the spotlight, PR professionals diligently oversee and execute in the background – ensuring no item of the publicity campaign is overlooked and that their client earns maximum recognition.  But what happens when the fine lines between ethics and integrity are blurred?  Is it appropriate for a publicity firm to tout its name in the headlines when it’s their clients that won?  Is it acceptable for publicity firms to headline the news when the job they were hired to do was successful?

Public Relations is the art of effectively communicating your clients’ messages to the greater public, including the media, analysts, consumers and other businesses.  Representing a company is a treasure; it is a relationship based on trust.  Each day, publicists tout the news and accomplishments of their clients: ‘Client Wins National Book Award’, ‘Agency Y PR Announces Three New Clients’, etc.  These standard PR announcements are released for a multitude of reasons:  1) they announce to the public that there are new firms the PR agencies will be talking about;  2) they bring the attention to awards and opportunities for its industry;  3) they send a congratulatory message to and for clients, with the client names in the headlines.  So, when the publicity or Public Relations firm ‘steals’ the spotlight, touting their success in getting their clients the win, what does that mean for the art of what we do as a whole?

Water Treatment and LEED Certification

Silver BulletThese days, everyone is concerned about going green to create a sustainable work environment.  While the movement’s roots lie in large commercial buildings and residential dwellings, the trend is quickly spreading throughout the data center industry.  One organization that helps businesses facilitate environmentally friendly business practices is the U.S. Green Building Council’s Leadership in Energy and Environmental Design (LEED).  Through its comprehensive, points-based LEED certification system, data center owners can claim both resource efficiency and environmental responsibility as part of their operational practices.

As important as the LEED certification process is, however, there is one thing it does not require: safe water, typically recycled for cooling purposes.  Water treatment is a crucial step of the LEED process that often gets overlooked. Fortunately, there is a solution that can help data centers become LEED certified while ensuring safe water recycling.  It’s called the Silver Bullet System.

Will the Real Tim Cook Please Stand Up?

TimCookIT managers from New York to Silicon Valley are all asking the same question: would the real Tim Cook please stand up?  You might be asking the same thing.  So let’s take a look at these two men and make some comparisons to find out who is who.

On one coast, there is Tim Cook, Chief Executive Officer at BlueOSS in Annapolis, MD.  Cook resides in the Washington, D.C. metro area and is currently the overseer of BlueOSS’ strategy and vision.  He spends the majority of his time influencing telecommunications companies on the ins-and-outs of the Cloud economy, the benefits of subscription-based billing models as well as Software-as-a-Service.  On the other coast, there is his ‘dopplenamer’, Tim Cook, Business Executive and CEO of Apple, Inc. and successor of the late Steve Jobs (sans the white beard and classic black turtleneck).