Originally posted on CloudTweaks

The term “hyperscale data center” has seen over 200% growth in the past two years, according to Google Trends. This isn’t surprising, as it reflects the rapid growth of the digital infrastructure industry, with hyperscalers providing the groundwork and services powering that growth. The word hyperscaler refers to major cloud providers like AWS, Microsoft Azure and Google Cloud. These providers have become a go-to solution for companies from all industries due to the scalable infrastructure and variety in cloud computing services that they offer.

Understanding Hyperscalers

Made up of millions of global physical servers, hyperscalers are known for their capacity to maintain high performance while handling large workloads. This capability lets businesses deploy and manage large-scale applications and services without worrying about infrastructure limitations.

In terms of ideal users, hyperscalers are especially appealing for startups and small businesses because these providers offer access to advanced technologies like artificial intelligence. Plus, hyperscalers allow clients to scale resources up or down quickly with ease in response to fluctuating demand while still maintaining low-latency access for a global audience of users.

Why Enterprises are Moving Away from Hyperscalers

Over the last couple of years, hyperscalers have cemented themselves as major players in the digital infrastructure industry. However, some enterprises are now evaluating the benefits of moving away from these providers and towards private cloud infrastructure, a move dubbed cloud repatriation. Reasons for this shift, further outlined below, include ingress/egress costs, lack of control, workload suitability, and security.

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