New Approaches Needed to Unlock the Enterprise Market
Change is disruptive. It creates opportunity and challenge, and catapults some industries and businesses forward, while it and leaves others behind. Well-known examples include the automobile and the horse and buggy; Netflix and Blockbuster; digital and smartphone cameras and Kodak.
The wireless industry is not immune to change. Cellular has undergone significant transformation since early systems were put into operation in the early 1980s. Change currently manifests both in megatrends that we’ve recently examined including 5G and Citizens Broadband Radio Service (CBRS) as well as sector-specific trends such as Public-Safety and E911 Location.
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